Sam, a renowned reality TV personality, is anticipated to participate in this year's edition of the popular television series, I'm A Celebrity. 

While Sam prepares to embark on this exciting adventure in Australia, his partner Zara remains fully engaged in her journey to win the coveted Glitterball Trophy on Strictly Come Dancing, where she is paired with professional dancer Graziano Di Prima.

An inside source with knowledge of the matter remarked, “The inclusion of Sam in the I'm A Celebrity lineup is a fantastic addition because he possesses a substantial fan following and is known for his humorous and self-deprecating personality. His presence is sure to be a major draw for viewers.”

However, the same source also acknowledged that Sam's participation could potentially introduce some complications into his relationship with Zara. Given the demanding schedule of Strictly Come Dancing, it is unlikely that she will have the flexibility to travel to the jungle to support Sam.

Despite the potential challenges, this year holds significant importance for the couple. Sam initially gained fame in 2013 when he became part of a well-known reality TV series. More recently, he has transitioned into a role as a presenter, co-hosting E4's Reality News alongside Pete Wicks from The Only Way Is Essex (TOWIE).